My name is Vicky Kenrick, and I have a degree in
BA (hons) Marketing and Advertising Communications and a years experience managing and implementing successful marketing campaigns for several clients. I specialise in analysing market and consumer trends in order to produce successful marketing strategies, the majority being PR focussed. These strategies are designed to help achieve the goals of each business as they can encourage, persuade and inform the target audience of the benefits in choosing each specific company. I am a freelance Advertising Executive that, unlike marketing agencies, can offer flexibility, time and competitive prices. I have worked within a marketing agency and freelance, for a variety of regional, national and international clients. The work I carry out includes writing marketing stratagies for companies (including , target audience and competitors research, the creation of their USP, strap line and big idea which completes the marketing proposition and a marketing campaign including inter and intra media suggestions). I also implement the strategy and carry out such marketing activities including copywriting, PR campaigns, advertising campaigns, research, direct mail and event organisation.
About My skills:
• IT Skills- I can confidently use Microsoft Office programs
• Competitive
• Punctuality and Time management
• Able to work individually and part of a team
• Creative
• Problem-solving
Portfolio:
View My Portfolio
Experience:
Experience involves deisgning and implementing PR campaigns, copywriting, advert booking and copywriting, newsletters, brochures, leaflets, invites, organising events, research and implementing other planned promotional material. These marketing strategies I devise are designed to help achieve the goals of each business as they can encourage, persuade and inform your target audience of the benefits in choosing your company.
Education and Training:
BA (hons) Marketing and Advertising Communications 2:1
A levels: Communication Studies: A, ICT:B, English Lit: B
References available on request:
yes
Marketing/Sales/PR
- Advertising
- Customer Service
- Lead Generation
- Marketing
- Public Relations (PR)
- Sales
- Telemarketing
- Other
- Telesales
Research
- Competitor Research
- Customer Research
- Internet Research
- Market Research
- General Research
Writing/Translation
- Copy editing/writing
- Creative Writing
- Journalism