Comprehensive Mailchimp Email Audit

Are your email campaigns falling short of expectations, or do you simply want to ensure your Mailchimp setup is fully optimised? I’m Libby, a seasoned Marketing professional leading a UK-based marketing agency. Our Mailchimp Email Audit service is designed to give you a thorough analysis of your current email marketing efforts. We’ll help you uncover what’s working, what’s not, and how you can improve to achieve better results.

With our offer, you'll receive:

➼ Initial Consultation: We’ll start by discussing your goals, key areas of concern, and desired outcomes. We’ll review your current Mailchimp setup, including the number and types of campaigns, automations, and lists/audiences. This offer includes reviewing up to 3 months' worth of campaign history and up to 2 automations with a maximum of 10 emails across them. If you’re not sure, please contact me before purchasing.
➼ Campaign Performance Analysis: We’ll analyse open rates, click-through rates, conversion rates, bounce rates, and unsubscribe rates across recent campaigns to identify trends, outliers, and areas for improvement.
➼ Email Content Review: We’ll evaluate the effectiveness of your subject lines, preheader text, and overall content quality. We’ll also examine the design, layout, and effectiveness of your calls-to-action (CTAs), as well as the use of personalisation and dynamic content.
➼ Automation & Workflow Review: We’ll review up to 2 automated workflows (with a maximum of 10 emails across them) to assess their effectiveness, trigger setup, and email sequence, ensuring they align with your goals and guide recipients effectively through the desired journey.
➼ Overall Recommendations: You’ll receive a detailed summary of the strengths and weaknesses identified during the audit, along with a list of actionable recommendations and priority actions to improve your email strategy, content, and performance.
➼ Report Delivery & Follow-Up: We’ll deliver a comprehensive report that includes all findings, insights, and recommendations. A follow-up consultation will be offered to review the report with you, answer any questions, and discuss the next steps for implementation.

If you have specific needs not covered in this offer, please get in touch, I’m here to help tailor the solution that’s right for you.