I need to set up a blog

I am planning to start a blog and YouTube channel. The blog will consist of a few pages: About, Blog, Contact and Shop. The Shop will sell digital products: 1) PDFs, 2) Excel Workbooks, Training Videos. For the first year, I will probably only add free products to the shop and not try to sell anything. However, I will want to collect contact information from anyone downloading a product. In addition, I want to create an email list and send out a monthly newsletter.

I would like to do the work myself but I am looking for some technical assistance to ensure I am setting everything up in the best possible manner. The key focus of this assignment is to set up my blog in Wordpress. However, further insights into how to integrate/cross promote with my YouTube channel would be a plus.

I started a YouTube channel last year to learn the process. I posted about 20 videos so I know a little about the process. I am no longer making any more videos for that channel. It was only a learning project. I also started a blog earlier this year. It seems to be a bit sluggish and not performing as I would like. Again, this was a learning project that I will not continue. This project is to create a new blog and YouTube channel.

Requirements for the assignment:

1) At least 2 years experience providing technical assistance to Wordpress bloggers
2) Examples of blogs you have worked on
3) Ability to provide 3 references
4) SEO experience a plus